KeyNote – enriching over 21,000 lives through music education
The Israel Philharmonic Orchestra’s Education and Outreach programs bring music to the audience of the future through music education and community involvement. Classical music is used as a vehicle for teaching respect and confidence, which in turn enriches the cultural life of Israel. The two arms, KeyNote and Sulamot: Music for Social Change, have a diverse reach, bringing programming to Jewish, Arab-Israeli, immigrant, religious and secular schools, from kindergartens to high schools, throughout Israel. Utilizing music as the common denominator, these programs encourage a shared passion for culture that has infinite possibilities for the next generation.
In 2000, the Israel Philharmonic founded the KeyNote Program. At the time, the goals were fairly simple – solve the problem of a shrinking audience for classical music by entering new markets and giving back to the community. However, it quickly became clear that this program was able to do much more, and, indeed, was filling a cultural and social vacuum, both in the school system and in Israeli society.
KeyNote has since revitalized music programming in elementary and high schools, created a new status for music teachers among their students on the broad shoulders of the Philharmonic, commissioned the first completely interactive piece of music with 4,000 children participating alongside the orchestra, and created a yearly curriculum of masterpieces to be learned and appreciated. Each year, over 21,000 children, students, and adults take part in a diverse collection of activities and get acquainted with classical music through personal encounters with IPO musicians and the orchestra’s concerts in venues across Israel.
KeyNote contributes to the community and improves the social climate in Israel using music education as a tool to develop listening skills, tolerance and mutual respect. The program serves all of Israel’s citizens: Jewish, Christian, Muslim, and others, reaching out to communities that previously had no exposure to the IPO. By giving children from a diverse range of backgrounds exposure to one another and by lending them the tools to communicate and express themselves through music, KeyNote provides a common language to unite, connect, and strengthen the Israeli people.
In May 2017, the IPO hosted its first ever International Education Conference, “Music Education in the Community: Traditions, Challenges and Innovations,” inviting scholars and educators from across the globe, representing 17 countries in total, to Tel Aviv to share insight in the field and lead a number of workshops. Performances included Shesh Besh, the IPO’s Israeli-Arab ensemble and young performers in the IPO’s Sulamot: Music for Social Change program.
Thank you for the beautiful concert, I especially liked the sound of the violins. Thank you for opening the world of classical music to me and leading me to an enchanted world. The concert opened my mind and gave me a feeling of relaxation. I can’t wait for the next concert!
- Omri, 4th grade student, Le’Teva school, Tel-Aviv
I would like to thank you for the extraordinary experience our 10th and 11th grade students received at the Israel Philharmonic KeyNote concert. The fact that the players made time to come to the classrooms conveyed an attitude of respect and seriousness to both the students and music. The concert program was extremely varied, and managed to find its way to the young generations, to whom classical music is foreign. The positive experience will help leave the ‘door’ open to continued study and investigation.
The school teachers who claimed adamantly that there is no chance that the students will connect with an IPO concert were proved wrong. Bravo!
- Nurit Nidam, Social Education Coordinator, Ironi He High School, Tel Aviv
I have been a member of the IPO for 36 years and have participated in KeyNote’s development from the beginning. Today, it’s difficult to imagine the Philharmonic before Keynote. I see excitement and joy in every child as he enters the Charles Bronfman Auditorium. Performing in the schools, seeing their eyes riveted on the instruments, hearing them participate with all their heart has brought new life into the orchestra and for us, and renewed our faith in classical music’s power.